Clients often ask me to recommend books that will be helpful to them as they’re reinventing themselves. Here are a few that have been on my latest “must have” list:
Good in a Room: Written by former MGM creative executive Stephanie Palmer, this book’s theory is that the techniques used by top writers, directors and producers to sell themselves and their ideas in Hollywood not only work in other businesses, they often work better. Good in a Room lays out a step-by-step system for pitching yourself in high stakes meetings, whether you’re interviewing for a job or trying to land a client for your business. An easy read that offers a fresh take on the old subject of elevator pitches, I recommend that all aspiring reinventors read this book.
The Knack: Written by Inc. magazine Street Smarts columnist Norm Brodsky and Small Giants author Bo Burlingham, this book is for entrepreneurs current and aspiring. Reading it is like sitting down with a wise and successful businessman (which Norm is) who has agreed to teach you about the mental habits you’ll need to handle whatever comes up, good and not-so-good. Written in a tough, bracingly honest tone, and peppered with the real-life stories of struggling entrepreneurs, The Knack is an entertaining and engrossing read that delivers numerous ‘aha’ moments and lots of valuable advice.
The First 30 Days: I wrote a review for this book written by Ariane de Bonvoisin, founder of first30days.com, when it was first released. Now it’s in paperback, so if you haven’t already read this wise treatise about navigating change, now’s the time to check it out AND save a few extra bucks!*********************************
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